Whilst many football clubs spend millions buying their best players, FC Barcelona develops its own world-class talent at the club’s Academy, La Masia, and has done so for generations.
Many of the world’s elite have been nurtured there, including: Lionel Messi, Andres Iniesta, Xavi Hernandez, Cesc Fabregas and Carles Puyol.
Now The NextGen Series gives Barcelona the ideal opportunity to showcase La Masia's talents of the future. With prospects viewed to be at least as talented if not as developed as the current crop of graduates dominating Europe, Barcelona could be the team to watch.
The beauty of La Masia at FC Barcelona is the philosophy - to produce players that are well rounded, not just by focusing on the development of incredible football skills, but on what it takes to win and create unbeatable team cohesion. There is a focus on sportsmanship, and combining superior skills and creativity with attacking football.
Then, of course, there is the absolute determination to win. At Barcelona however, winning is not enough, all objectives must be achieved.